Last summer, Sitra was selected to develop solutions to activate Europeans in the fight against climate change, in collaboration with 16 international partners.
The PSLifestyle project, which was launched this autumn, contains a package of measures which can be localised to help individuals find their own way of living a good, sustainable life. In addition to helping individuals, the technological solution uses consumption-based carbon footprint calculations to provide companies and decision-makers with information about residents’ everyday goals, motives and preferences with respect to sustainability.